RICHMOND, Vt. (AP) -- Three New England states are urging consumers to chip in and help save the region's dairy farms, which are struggling with record-low prices being paid for their milk.

Agriculture officials from Vermont, New Hampshire and Massachusetts gathered Monday at a dairy farm in Richmond to launch the "Keep Local Farms" program.

Organizers have set up a website -- www.keeplocalfarms.org -- for people to make contributions that will be divided up among farmers.

They've also launched a program to have universities and other institutions -- the University of Vermont is the first to sign on -- charge a little extra for dairy products in their cafeterias, with the proceeds going to farmers.

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